Top Trends in Identity Resolution for Healthcare Marketing in 2026.
Healthcare marketers are entering a new phase of identity, one defined by privacy-first design, cross-channel intelligence, and real-time adaptability. To help teams navigate this shift, we’ve released Top Trends in Identity Resolution for Health Marketing in 2026, a focused look at the forces reshaping how brands reach and understand patients and providers.
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What our customers are saying
Healthcare companies and marketers love Throtle but don’t take our word for it - hear what they have to say.
Helping healthcare marketers better reach, target, and engage their HCP and patient audiences
“Working with Throtle underscores our dedication to innovation and our commitment to helping healthcare marketers better reach, target, and engage their HCP and patient audiences effectively and compliantly with relevant messaging to improve outcomes for all.”
We find Throtle’s scale and accuracy unparalleled.
“We have been working with Throtle for years now and find their scale and accuracy unparalleled. Working with Throtle is a key part in how we are supporting healthcare marketers in navigating a fragmenting identity landscape and the strategic challenges around it."
Much better than LiveRamp and Experian.
“Throtle’s match rate and total matched record count are the best we’ve seen against other consumer datasets. Much better than LiveRamp and Experian.”

